If a shopper picks up your product from the shelf at a supermarket, then chances are that 90 per cent of the time they are going to end up placing it in their shopping cart.
This is why good visuals and great packaging are instrumental in the success of a product, says Ashwani Kumar Sharma, president and chief executive officer at Uflex, India’s largest multinational flexible packaging materials and solution company.
“We are one of the few companies that are totally backward integrated,” he said. (more…)
Continue Reading‘Have your brand stand out on the shelf’ – Mr. Ashwani Kumar Sharma, speaks with Khaleej Times
11 May 2018, Noida, Uttar Pradesh (India): The Chemicals Business of India’s largest fully integrated multinational flexible packaging materials and solution company Uflex Limited has launched a general-to-medium performance 2K solvent-less PU adhesive FLEXBON 901A/901W that is expected to enable laminators and brand owners to reduce their application cost and substantially enhance their performance by partially replacing white inks, and meet consumer demands.
Continue ReadingSpecialized formulation by Uflex renders barrier packaging for edible oil reprocessable – reports The ET Polymers | April – May 2018 edition
Packaging is everywhere and is fueled by a relentlessly increasing population and globally escalating consumption patterns.
Packaging is everywhere and is fueled by a relentlessly increasing population and globally escalating consumption patterns. In fact, Packaging strikes the very first pact between a brand owner and the customer. Over the years the role of packaging has evolved much beyond just containing and preserving the product.
Before I discuss the specific trends let’s take a quick glimpse at the Industry both domestically(India region) as well as globally. While the Global Flexible Packaging Industry is pegged at around USD 200 Billion and growing anywhere between 4.5-5.5% annually, the Industry in India which is largely fragmented in the unorganized sector is growing at around 20% per annum.
With continuous development and innovation taking place, these certainly are stirring times for the packaging industry. Following trends will govern the global flexible packaging industry through 2025. (more…)
Continue Reading‘Five Trends in Flexible Packaging Industry through 2025’ – Mr. Anantshree Chaturvedi writes an OPED for Franchise India (Indian Retailer)
Does employer branding lead to more efficient Talent Acquisition practice? What strategies should one follow to streamline TA Practices? Read on to find out.
“A company’s ability to be competitive, manage business performance and execute strategy increasingly depends on its finesse to manage workforce strategically. Talent Acquisition (TA) today is a strategic function and takes a lot of time of the key duo – the CEO & the CHRO in any organization. It is both a science and an art, it has moved completely away from the unstructured and traditional way to competency-based structured function.”
Global employees in a global village
The world being a global village, hiring cannot be confined to limited geography in this talent-hungry job market. Global companies like us look out for employees who can make a difference to the organization with specialized skills and competencies. Today Talent Acquisition teams are always on their toes and proactively locate, source and manage talent on a global basis. There could be Mexicans working in US plants, French working in Poland plant, Filipinos working in Dubai plant apart from Indians working in different parts of the world. For a global organization, Talent Acquisition must rise above the limitations posed by geographical barriers. (more…)
Continue ReadingMr. Chandan Chattaraj writes an exclusive OPED for People Matters about the transformation in the Talent Acquisition landscape!
02 May 2018, Noida, Uttar Pradesh (India): India’s largest multinational flexible packaging materials and solution company Uflex has made a dent in the Tubes Industry by manufacturing Flexi-Tubes that roll up all the advantages of multi-layered flexible laminates to perfection. The unique ABC approach de-abbreviated to Aesthetics; Barrier Properties & Counterfeit-proof is doing the trick for Flexi-Tubes offering immense flexibility and endless possibilities to brands helping them unleash their true potential across the globe.
Leaving the limitations faced by other lami-tube manufacturers much behind, Uflex Flexi-Tubes have been offering plethora of aesthetical benefits to brands like 360 degree printing; utilization of the entire tube torso for branding from shoulder to crimp; high definition graphics; imparting metallic effects using advanced registered printing; registered lamination; superior surface finish using matte & gloss effects and electron beam (EBM) coating for ultra-high gloss among several others. (more…)
Continue ReadingNew OPTIKA Transparent Flexi-Tubes by Uflex a Boon for Global Cosmetic Brands
On 22nd April, the World celebrated Earth Day and it could not have been any timelier for me to write this piece for the readers of Business Today!
Much has been said and written vilifying flexible packaging in India and overseas alike, particularly during the last decade and a half. It ends up in oceans and rivers; keeps piling on roadsides adding to nuisance; cannot be reprocessed; cannot be put to any alternate use; chokes drainage systems; kills cows and buffaloes who ingest packaging while grazing on garbage heaps etc. are just a few of the very many accusations hurled at this absolutely versatile form of packaging. Some states in India have also gone to the extent of imposing ban on plastic bags.
Let me play a devil’s advocate for a moment and assume that all that I have mentioned hereinabove is true. Do these packets walk on two legs and get immersed in our water bodies? Do these packs yell and say ‘Hey, please dump me by the roadside so that I could mingle with my siblings coming from other outlets’? Do these packs gang up and find a cosy corner for themselves in our drain holes? The answer is a BIG FAT ‘NO’. It is the irresponsible behaviour on part of ‘We the People’ that leads to such menace and concomitant hazard. It is a known fact that diesel and petrol vehicles are a major source of pollution. Have the diesel and petrol pumps been shut? A knife that is used for chopping vegetables can also be used to slit a throat. Have vegetable cutting knifes been banned world over? To what use we put an available resource is completely our wisdom. It’s the choice we make! Nothing can be held responsible for the choices we make. The fault is not of the knife but that of the killer. How can banning of flexible packaging be justified in such a scenario? All that banning exemplifies is a knee-jerk reaction and an extremely myopic point of view. (more…)
Continue Reading‘Finally some good sense prevails for Flexible Packaging’ – Uflex CMD writes an Opinion Editorial for Business Today